Who we are: The Energy Exchange Market is a wholesale, independent energy consultancy serving commercial and industrial accounts across PJM, ISO-NE, NYISO, and ERCOT markets. This Privacy Policy explains how we collect, use, disclose, and protect information you provide through our website (theenergyexchangemarket.com) and during our professional services engagement. By using the Site or engaging our services, you acknowledge that you have read and agree to this Privacy Policy.
1 Scope of This Policy
This Privacy Policy applies to all information collected by The Energy Exchange Market through:
- Our website at theenergyexchangemarket.com and any subdomains
- Audit request forms, savings estimator tools, and scheduling tools embedded on or linked from our Site
- Email, telephone, and written communications between you and our team
- The delivery of energy advisory, procurement, and demand response services
This Policy does not apply to third-party websites or services linked from our Site. Those services are governed by their own privacy policies, which we encourage you to review independently.
2 Information We Collect
Information you provide directly:
- Business contact information: First and last name, business email address, direct phone number, job title, and company or facility name
- Account and financial data: Monthly and annual energy spend, energy usage ranges, current energy supplier, utility territory, account type, and existing contract terms
- Operational and facility information: Interval data, load profiles, peak demand history, facility size, operational schedules, and other energy account details shared during an audit or engagement
- Communications: The content of emails, phone call notes, web form submissions, and messages you send to us
Information collected automatically when you use our Site:
- Log and device data: IP address, browser type and version, operating system, device identifiers, referring URLs, pages visited, time on page, and timestamps
- Cookies and tracking technologies: Session identifiers, analytics tags, and similar tools described in Section 7
- Inferred data: General geographic location inferred from IP address
We do not collect Social Security numbers, government-issued identification numbers, payment card numbers, or bank account information through our website or audit intake process.
3 Legal Basis for Processing
Where applicable law requires a legal basis for processing your personal information, The Energy Exchange Market relies on the following grounds:
- Performance of a contract or pre-contractual steps: Processing necessary to deliver the energy advisory, procurement, and demand response services you have requested or are considering
- Legitimate interests: To operate and improve our website and services, prevent fraud, and communicate with prospective clients about relevant services
- Legal obligation: To comply with applicable federal, state, and regulatory requirements, including energy broker licensing and financial recordkeeping obligations
- Consent: For certain marketing communications where we have obtained your express prior consent
4 How We Use Your Information
The Energy Exchange Market uses collected information for the following purposes:
- To provide, operate, administer, and improve our energy procurement and advisory services
- To prepare and deliver customized energy audits, capacity cost analyses, demand response revenue assessments, and procurement strategy recommendations
- To solicit competitive supply bids from investment-grade energy suppliers on your behalf
- To enroll you in demand response programs (PJM ELRP, ISO-NE FCM, and related programs) and manage ongoing compliance, performance, and settlement
- To communicate with you about your energy account, market conditions, renewal windows, capacity tag alerts, and services offered by The Energy Exchange Market
- To fulfill our legal, regulatory, and licensing obligations as a wholesale energy consultancy
- To detect, investigate, and prevent fraud, unauthorized access, or other illegal activity
- To respond to your inquiries and provide client support
- To enforce our Terms of Service and other applicable agreements
The Energy Exchange Market does not use your information to make fully automated decisions that produce legal or similarly significant effects on you without human review by a qualified energy strategist. All recommendations, bids, and enrollment decisions involve direct human oversight.
5 How We Share Your Information
The Energy Exchange Market does not sell, rent, or trade your personal or business information to third parties for their own marketing or commercial purposes. We share information only in the following limited circumstances:
- Energy suppliers: When soliciting competitive supply bids on your behalf, we share relevant account details with investment-grade suppliers in our network. This disclosure is limited to what is necessary to obtain a competitive quote.
- Demand response and capacity program administrators: We share the facility and load data required to enroll your account in programs you have explicitly authorized. Disclosure is limited to program requirements.
- Service providers and sub-processors: We engage third-party vendors that process data on our behalf only, under written agreements that prohibit them from using your data for their own purposes.
- Legal process and compliance: We may disclose information when required by law, court order, subpoena, or regulatory inquiry.
- Business transfers: If The Energy Exchange Market is acquired or merged, client information may be transferred. We will provide affected clients with advance notice.
- With your consent: We may share your information for any other purpose with your explicit prior written consent.
6 Data Retention
The Energy Exchange Market retains your information for as long as necessary to fulfill the purposes described in this Policy and to comply with applicable legal and regulatory obligations:
- Active client records: Retained for the full duration of our engagement, plus a minimum of seven (7) years following the conclusion of any supply contract or demand response program.
- Audit inquiry and prospective client records: Retained for up to two (2) years from the date of first contact, after which they are securely deleted or irreversibly anonymized.
- Website analytics data: Retained in aggregate, anonymized form for up to twenty-six (26) months from collection.
- Email and written communications: Retained for up to five (5) years as part of our business records.
You may request earlier deletion of your information at any time, subject to our legal retention obligations, by contacting us at the information provided in Section 12.
7 Cookies and Tracking Technologies
Our website uses cookies and similar tracking technologies to operate essential functions and understand how visitors interact with our content:
- Strictly necessary cookies: Required for core site functionality, including form state, session management, and security. These cannot be disabled without impairing site operation.
- Analytics and performance cookies: Used to understand aggregate website traffic, page performance, and visitor behavior. Data collected is aggregated and does not identify individual users.
- Marketing and retargeting cookies: May be set by third-party advertising platforms. You may opt out via your browser settings or through the Network Advertising Initiative opt-out or the Digital Advertising Alliance opt-out.
We do not currently respond to browser "Do Not Track" signals, as no universal standard for such signals has been established.
8 Data Security
The Energy Exchange Market implements administrative, technical, and physical safeguards designed to protect your information. These measures include:
- Encrypted data transmission via HTTPS/TLS protocols
- Role-based access controls restricting data access to authorized personnel on a need-to-know basis
- Secure storage of account documents, interval data, and financial information
- Regular review of our information security and data handling practices
- Written confidentiality obligations for all personnel with access to client data
No method of electronic transmission or storage is completely secure. In the event of a data breach likely to result in a risk to your rights or interests, The Energy Exchange Market will notify you as required by applicable state and federal data breach notification laws.
9 Your Privacy Rights and Choices
Depending on your state of residence and applicable law, you may have the following rights with respect to your personal information:
- Right to know and access: Request a copy of the personal information we hold about you, including the categories collected, sources, and purposes of use.
- Right to correction: Request that we correct inaccurate or incomplete personal information.
- Right to deletion: Request deletion of your personal information, subject to exceptions required by law.
- Right to opt out of marketing: Unsubscribe from marketing communications at any time using the unsubscribe link in any email we send.
- Right to data portability: Where required by applicable law, request a copy of your personal information in a machine-readable format.
- Right to non-discrimination: We will not discriminate against you for exercising any privacy rights.
California Residents (CCPA / CPRA): California residents have additional rights under the California Consumer Privacy Act and California Privacy Rights Act, including the right to opt out of the sale or sharing of personal information. The Energy Exchange Market does not sell or share personal information for cross-context behavioral advertising. To exercise California privacy rights, contact us using the information in Section 12.
We will verify your identity before processing your request and respond within the timeframe required by applicable law, no later than 45 days from receipt.
10 Children's Privacy
The Energy Exchange Market's services are directed exclusively to business entities and their authorized representatives. Our website and services are not directed to individuals under the age of 18. If we become aware that we have inadvertently collected personal information from a minor, we will promptly delete it.
11 Changes to This Privacy Policy
We may update this Privacy Policy from time to time. When we make material changes, we will update the "Last Updated" date at the top of this page and notify active clients by email with reasonable advance notice. Your continued use of our website or services after the effective date constitutes your acceptance of the changes.
12 Contact Us
If you have questions, concerns, or requests regarding this Privacy Policy or the handling of your personal information, please contact us directly. We will acknowledge receipt within five (5) business days.